The Opportunity for Plumbers
People search for a variety of services online including plumbers, carpet cleaners, HVAC technicians etc. There are about 180K searches every year for plumbing and emergency plumber services in North America which represents a huge opportunity to capture online.
180K Searches Every Year For Plumbers!
HyperLocal Marketing Solutions
Most service businesses operate locally and that is why local marketing is highly relevant to the service industry as is with plumbers. With Internet Marketing and mainly Pay Per Click program, you can precisely target specific cities, zip codes, mile/km. radius around an address etc. so you never have to pay to promote your services for an opportunity 200 miles away from your place of business; instead you can target prospects locally searching for your service. Further you only pay for performance not otherwise.
Print Ads & Local Mailers – What a Waste
Just take a look at your garbage can and need i say more? It’s a fact that you wouldn’t have cared to checkout a print Ad or a local mailer and thrown it into the garbage can – then why would you think when you send one, that someone will care to look at it? As the consumer gets more picky with their shopping habits, it is important to reach out to them when they are in need not otherwise. Sure, you might get lucky about the timing you sent out the flyer and that someone might have a need – but that is rare. Your marketing dollars are better spend after targeting people who have an immediate need.
Local SEO For Plumbers
Our Local Search Engine Optimization (SEO) program for plumbers can help your business get on Google Map (or Google My Business) listings. Our Plumber SEO program can help you get to the Top 10 listings of Google & Bing so when a search for “plumbers” or “emergency plumbers” is conducted, your business can appear on the top! Most people end up clicking the top search results and that is how you generate a lead for your business by means of them contacting you through your website. With Local SEO program, you do not pay per click instead there is a flat fee for this program which is probably half than your smallest job!
Being on Top 10 listings of Google is like being available & ready when the opportunity comes by and not wasting your time & effort to find one yourself!
Pay Per Click for Plumbers
Pay Per Click for plumbers is very effective since you can appear on Top 10 listings of Google or Bing immediately with this program. You can set out a fixed budget, control the locations where you would like to show the Ads and also choose your keywords. Pay Per Click is performance driven and you only pay for a click or phone call.
Pay For Calls only – Special Marketing Program For Plumbers!
This is a new addition to Google Ads where you only pay if someone calls your business not otherwise. This is ideal for emergency plumbing services and also recommended if you wish to pay only for phone calls and not for clicks.
Why Internet Marketing Works for Plumbers?
Most people searching on Google & Bing have an immediate need to be fulfilled. Research shows than most people inquire or book a job the same day they search for a plumber. So being on Top 10 listings of Google & Bing will make it most likely for you to get a fair share of the market and make plumber marketing a very effective marketing option! Plus in most cases, just a few jobs per month would be enough to pay for your marketing expenses.
Contact Us today at 1-888-488-7287 to inquire about the opportunity of marketing your plumbing services online. We offer FREE Consultation to all our clients.
