Google Pay Per Click (PPC)

Pay Per Click programs allow businesses to campaign on the Internet by paying a per click cost for their Ad displays on various mediums on the Internet; most popular being search engines and business directories. While Google AdWords and other Pay Per click Ads appear to be self-manageable type of stuff; but the wealth of options for managing Ads, tracking and reporting etc can be sometimes overwhelming to understand and very confusing to relate . Here’s where we come in handy!

More than 90% of Pay Per Click programs are either managed poorly or run without a definitive thought process and strategy and they fail indefinitely! Read through our process; it is simple but works great!

What we do?

Frame a strategy for Pay Per Click marketing

• Apply thought process behind the campaign starting with keywords research, analysis of your competitors and market
• Suggest best possible Pay Per click programs for e.g. Google AdWords, Business.com etc
• Write Targeted Marketing Ad Piece & create landing pages
• Test Run your campaign for initial 2-3 weeks.

Gather statistics on what worked, what did not, web traffic, demographics etc. We generate different reports (ROI Report, Ad Performance Report, Keyword performance report and close to 15-20 other reports) and send it to you for review and also use it for your campaign feedback

Reframe strategy (if need be) or continue campaign and target to reduce per click cost ensuring not just clicks but targeted traffic to your site at a lower CPC (Cost Per Click).